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Silver Lining Insurance Agency

We Protect What You Value Most

Silver Lining Insurance Agency (SLIA) is a multi-line independent insurance agency, providing insurance solutions and risk management for individuals, families, and businesses. We create personalized and comprehensive insurance portfolios, for our clients, located throughout the United States.

We believe our clients’ financial security and quality of life deserve personalized, dedicated expert advice and consultation. We are there when you need answers or advice, a plan of action, a quick resolution, and the assurance that you are working with a trusted partner. As your insurance advisor, we help you make better decisions that allow you to plan for the future and protect you from the unexpected.

How can SLIA help you and what makes us different? Our experienced and knowledgeable team is committed to providing you with unparalleled service and tailored insurance solutions. SLIA has strong relationships with many of the leading national and regional insurance carriers, which allows us to provide you with a variety of choices in coverage options. Our new mobile app is another part of our commitment to providing our clients with the flexibility to manage their insurance and access their information at any time. And finally, we are not only a proud member of our local community, but we are also licensed to conduct business and have a deep understanding of insurance requirements across the country.

About Michael Silverman

Michael M. Silverman

President & CEO

Helping and advising clients for over 30 years

Michael has spent his entire career in the insurance field He began his career in 1988 with Guardian’s S&W Agency (now known as Strategies for Wealth). Over the past 30+ years, he has earned a reputation for his industry knowledge and expertise, his commitment to his clients, and his overall passion for his life’s work.

Michael, President & CEO of Silver Lining Insurance Agency, Inc., is responsible for new business development, as well as client relations and sales. He is a committed advisor and helps our clients make educated choices on what product or service best suits their wants. Over the years, his practical experience and proactive approach have allowed him to advise both individuals and businesses on how to identify and manage their level of risk.

Michael holds a bachelor’s degree from George Washington University and Chartered Life Underwriter (CLU), Chartered Financial Consultant (ChFC), and Certified Insurance Counselor (CIC) designations. Michael was raised in Livingston, New Jersey, and returned to raise his family. In 2019, Michael and his wife of 30 years, Daena, moved to West Orange, NJ. Michael has two grown daughters and a son-in-law.

Through the years, Michael has been an active member of numerous township committees and has sat on the Board of his local synagogue, where he served two terms as President. In 2012, Michael was elected Councilmember to the Township of Livingston, and in 2014 and 2015 he served as both Mayor & Deputy Mayor. Michael is also active in several other philanthropic endeavors.

Our Team

p: (212) 701-7944

Marla Parnes

Director of Marketing

Marla serves as Silver Lining’s Director of Marketing and is responsible for creating and implementing the Agency’s strategic marketing plan.  She uses the Agency’s mission to guide and direct the overall strategy, therefore emphasizing both educating and engaging SLIA’s personal and business clients. 

Marla has worked in the financial services industry since 1990, having begun her career on Wall Street. She has worked extensively across product management, marketing, and relationship management, offering creative input and high-level strategy from social media and email marketing to analytics and customer experience.

Marla holds a B.S. degree in Management and Marketing from the Binghamton University School of Management.  She and her husband Harold have lived in Livingston for over 22 years.  They have three children and are getting close to becoming empty nesters! Marla serves as an Executive Board member of her synagogue and volunteers on many local committees, including the Livingston Committee for Diversity and Inclusion.   Despite her busy work and volunteer schedule, she still finds time to enjoy hiking, yoga and spending time with friends and family.

"In the few years that we’ve worked together, I’ve found Michael Silverman to be a knowledgeable advisor, straight-shooter and trustworthy financial ally."
Brian K.
"Michael is among the most responsive and helpful professionals I have ever worked with. He is always quick to respond, support, and guide his customers. We feel so fortunate to have found him and thankful for his guidance with all of our insurance needs. Five-star service. Thank you, Michael!"
Sara D.
"I have ALWAYS valued my relationship with Michael. Over the years, as I struggled to get back on my feet after the 2008 collapse of my business AND personal life, Michael and his team were there for me. I’ll NEVER forget all they did during that LONG rough patch!! God Bless and I wish Michael and his team all the best in their new agency!!"
John H.
"My husband and I have all our personal insurance with Michael and his team. This past year we needed help handling an important issue and even though it required a lot of time and we had many questions, we always received immediate answers, a lot of support, and helpful follow-up. The responsiveness and customer focus are outstanding and we couldn’t be happier!"
Debbie L.
"I got my very first insurance policy through Michael! He was so helpful with all of my questions and very patient in explaining things to me that I didn’t understand.
Thank you!"
Marisa P.
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